Interactive Marketing Analytics Dashboard with WebDataRocks and Google Charts

Unlock all the Marketing Insights with interactive reporting web tools

This demo showcases how WebDataRocks Pivot Table and Google Charts can improve your standard marketing data analysis, helping you make informed decisions and drive business growth.

Data we use

Our dashboard uses a sample data set about users’ sessions on the website with the following structure:

{
  "Channel": "Organic Search",
  "Date": "2018-08-13",
  "Session": "Mobile",
  "Time on Site (seconds)": 300,
  "Country": "Canada"
}

This data set includes crucial marketing metrics such as the channel the user came from, session type, time spent on site, and country. It allows you to analyze and visualize key performance indicators and find valuable patterns effectively.

Marketing analytics dashboard with WebDataRocks and Google Charts

Retrieving the right insights from your client’s data can help you build smart marketing strategies and focus on what really matters. WebDataRocks built-in features can help you to make it right on the page.

• Interactive Data Manipulation: Effortlessly drag and drop fields to customize your data view and the slice you want to explore in detail.
• Real-time Filtering: Apply filters to zero in on specific data segments, such as performance by country or session type.
• Comprehensive Calculations: Calculate specific metrics from your data, such as average time on site and session counts, to get a full picture of your marketing efforts and results. With custom-calculated values, you can add any formula you need and use the coefficients applicable exactly to your matter.
• Seamless Integration: WebDataRocks easily integrates with various data sources and visualization tools, enhancing your analytical capabilities. Thus, you can easily create dashboards like this and add any visualization you want!

Dynamic Visualizations: Create bar charts, line charts, and pie charts to visualize your marketing data by providing any charting library with the data aggregated by WebDataRocks.

Customizable and Interactive: Tailor your charts to highlight important trends and patterns, making your data more accessible and understandable. You can also customize the grid design to match your marketing dashboard design and create a report you can proudly present to your team.

Real-time Updates and Interactive Visualization: Charts update instantly as you manipulate the data in the pivot table. Use the grid to explore your marketing data and switch between different views and chart types to gain new insights. Hover over data points to see detailed information and use the legends to focus on specific data series.

Why Choose WebDataRocks for Marketing Analysis?

WebDataRocks provides a user-friendly, powerful solution for marketing professionals looking to enhance their data analysis. 

• No need for advanced technical skills. Marketers can easily manipulate and analyze data with an intuitive interface.
• Quickly derive insights from your data, reducing the time spent on data preparation and increasing time for strategy and decision-making.
• Share interactive dashboards with your team, ensuring everyone has access to the same data and insights.

You can play with the demo on our CodePen and explore all the features you can implement into your analytical marketing software.

Also, feel free to embed the interactive demo and make any necessary adjustments to better suit your specific content and style.